Marketing & Sales

Whether you're selling baked goods or consulting services, you need to learn to sell. Get sales and marketing tips for small businesses, including tutorials on advertising, competitive intelligence, best practices, public relations, pricing, and market research.
Market Analysis Is Key to Your Business Plan
a woman standing in front of a flower shop holding an open sign
Here Are 10 Solid Tips on How to Come Up with a Great Business Name
Marketing tips for business women and entrepreneurs
Find out Why the Term Hyperlocal Marketing is More Than a Buzzword
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What Is a Niche Market?
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10 Loyalty Marketing Ideas for Your Small Business
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7 Tips for Creating an Unforgettable Sales Presentation
Women shopping at a sale
What Is Promotion?
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If Cash Flow Is Low, Here's How to Promote Your Business Inexpensively
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Using Facebook to Promote Your Business
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5 Reasons to Conduct a Marketing Audit in Your Small Business
How to Do a Breakeven Analysis
How to Do a Breakeven Analysis to Find Your Profit Point
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Here Are 7 Ways to Increase Prices Without Losing Customers
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3 Types of Network Marketing Programs to Make Money
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7 Tips to Help You Overcome Your Fear of Public Speaking
Woman Grocery Shopping Using Coupons
Design Tips and How to Make Coupons to Attract More Customers
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What Is Internet Marketing?
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Here Are Helpful Tips on How to Write a Market Feasibility Study
Business Networking Definition
What Is Business Networking?
How Do You Define Marketing in Business?
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What Is Social Network Marketing?
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Top 10 Ways to Get Famous & Increase Your Worth as an Expert
Cold Calling Is Still Effective if Done Right - Here's How
A saleswoman rings a doorbell.
How Does Multilevel Marketing Work & Why Is It So Appealing?
Two men shaking hands through smartphone.
Get Started on Social Media With a Plan for Business
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7 Ways to Use Pinterest in Your Small Business
Illustration of a group of people dancing with gift boxes in front of a Christmas tree.
The 8 Essentials of Corporate Gift Buying
Marketing plan
4 Time-Saving Hacks for Creating a Comprehensive Marketing Plan
Sample business Christmas card wishing happy holidays and a wonderful new year
How to Choose Business Christmas Cards and Properly Address Them
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The Sales Tips Every Small Business Owner Needs to Know
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40 Blog Post Ideas for Your Small Business Blog
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Business Plan Tips: How to Write the Competitor Analysis Section
Groupon website
What You Need to Know About Groupon and Small Businesses
Image shows a woman in a suit introducing herself to someone. Text reads: "Components of an effective and powerful elevator pitch: who you are; how you're different; what you do; what happens next; your ideal clients; an attention-getting hook. Her speech bubble reads: 'Hi, I'm sara jordan–i'm a communications consultant in the non-profit sector!'"
6 Steps for Writing a Powerful Elevator Pitch
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What Are Some Reliable Video Distribution Services to Try?
internet research for marketing
Common Market Research Mistakes of Your Small Business
5 Ways You Can Negotiate More Effectively
How to Create an Unforgettable 5-Minute Presentation
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10 Famous Advertising Slogans
Door-to-door market researcher asking an older woman survey questions.
5 Ways to Improve Your Business With Market Research
Blocks spelling "what's your story?" representing writing a small business person's biography.
Follow These Tips to Write an Intriguing Small Business Owner's Bio
Woman selling jewelery at a craft fair.
6 Secrets for Selling More at Trade Shows and Craft Fairs
Businessman giving PowerPoint presentation to table of executives
4 Rules for Creating and Delivering Memorable PowerPoint Presentations
Creative professionals with tablet
What Is Online Marketing?
Illustration of diverse characters waiting for elevators.
Essential Tips for Writing an Effective Elevator Pitch
Define a Target Market
Define Your Target Market and Increase Your Sales
Sales meeting
4 Techniques for Overcoming Common Sales Objections
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Run a Successful Marketing Campaign and Improve Your Results
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Participating in a Trade Show? Do These 5 Things First
email marketing
8 Mistakes to Avoid When Sending Email Newsletters
trading business cards
How to Leverage Your Business Card as a Powerful Networking Tool
business presentation
7 Secrets to a Knockout Business Presentation
Woman on the phone with a client asking them for feedback.
How to Ask Your Clients for Feedback
Man reading the newspaper on digital tablet
Connect With Your Customers Better With Newsletters and E-Newsletters
Welcoming the Visitors To Your Booth
Display Tips and Ideas for a Successful Trade Show
Shop owner hanging an open sign in the shop window of a small start-up stage business.
The 7 Stages of Starting and Running a Business
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7 Rules of an Effective Business Card
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Why Your Business Should Invest In Your Community
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8 Important Tips for Naming Your Business
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How To Advertise on Cable Without Breaking Your Budget
Close-up of men's hands exchanging business cards
7 Reasons You Still Need Business Cards